Creative Marketing Ideas

1. Announcements at half-time of sporting events

2. Balloons: write promo on them and hang around campus

3. Banners in the campus center

4. Bookmarks

5. Brochures

6. Bulletin Board displays (Campus center, etc.)

7. Bullhorn announcements between classes

8. Bumper stickers

9. Buttons

10. Candy with message attached

11. Cloth strips woven through outdoor volleyball net to spell out a message.

12. Contact fraternity and sorority social chairs

13. Crossword puzzle in the Daily or Observer with clues about the event

14. Decorated cars with sound system

15. Direct mailings

16. Display case

17. Displays in kiosks at the mall

18. Distribute free popcorn and flyers for an event

19. Door-knob or under-door or advertisements

20. Electronic message board in campus center (TuftsLife.com)

21. Flyers handed out as people go into the cafeteria or athletic events

22. Flyers inside bathroom stalls, elevator doors, by drinking fountains, in laundry rooms

23. Flyers on pizza delivery boxes

24. Food sculpture with signs

25. Footprints leading to an event

26. Fortune cookies with message inside

27. Giant letters: 1 per window in residence halls or Hillel

28. Imprinted buttons, book covers, popcorn buckets, coffee mugs, folders, frisbees or balls to throw into a crowd, ID card holders, key rings, dry erase memo boards, pencils, pens, post-it pads, etc.

29. Information corner on tests or study sheets (if you can find a cooperative professor)

30. Kiosk or large box outside

31. Kites with a message

32. Laundry bags

33. Letters to student organization

34. List “Top 10 Reasons” why people should attend an event (1 per day)

35. Mannequins wearing a sign

36. Marquees of area businesses

37. Meal-time teasers

38. Mobiles

39. Multiple signs painted on wood and stick in ground with wooden stakes (one word per sign) along sidewalks

40. Notices written on chalkboards in classrooms

41. Odd-shaped posters

42. Painting store windows in town or in the campus center

43. Painting the cannon

44. Pennants

45. Person walking around campus or in a dining hall in a costume and/or with a sandwich board

46. Phone-a-thon (about an event)

47. Ping-Pong balls dropped from an airplane or a campus building with a sticker attached

48. Placemats

49. Posters pained with bright paint on old newspapers

50. Press release to the Daily, Observer, Medford and Somerville newspapers

51. Progressively filled jigsaw puzzle ads

52. Road signs: Posters shaped like traffic signs (stop for this event, yield to your urge to go)

53. Roller skater wearing costume or signs

54. Rubber stamp logo on napkins

55. School mascot handing out flyers at sports events

56. Shower totes

57. Sidewalk chalking

58. Special meal served the day of the event

59. Large stuffed animals on campus with a sign

60. T-shirts

61. Table-tent

62. Tabling on/off campus

63. TUTV talk show segment

64. Video “commercials” shown before film series

65. “Where’s Waldo” type drawings with your own character (mascot, performer, etc.) on posters or placemats