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Buy Me, I'm Green

Buy Me, I'm Green


To get ahead in the age of global warming, businesses have been eager to show consumers their greener sides. For some companies, being earth-friendly and sustainable goes to the core, soaking into the corporate ethos. Other companies donate to a wind farm as window dressing and call it a day. For a view from the private sector, Tufts Nutrition talked to three graduates of the Agriculture, Food and Environment Program who have a hand in the greening of business, selling sustainability to both chief executives and consumers. Corporate America may not be ready to run entirely on biodiesel, they say, but it's rolling in the right direction. After all, jobs like theirs didn't even exist a decade ago.

green_business

Shauna Sadowski, N05
...makes the business case for saving the planet.

green_business

David Cantor, N03
...nudges big chocolate toward sweet sustainability.

green_business

Kristi Wiedemann, N02
...cuts through the phony baloney of earth-friendly products.


Profile written by Julie Flaherty, Editor, Tufts Nutrition.

Illustration by Betsy Hayes. Photos by Melody Ko (left) and Radhika Chalasani (middle and right)

This story ran online on June 16, 2008. It originally appeared in the Spring 2008 issue of Tufts Nutrition.